Jasna Canadi Semadeni, PhD

Partner & Executive Coach

Research Strategy
Research Strategy 90%
Direct Marketing
Direct Marketing 80%

About Jasna

With 19 years of experience in the field of bioanalytical research and development, Jasna has worked for leading pharmaceutical companies such as Novartis and Roche, where she designed and implemented bioanalytical strategies to measure the concentration and behavior of innovative biologic drugs. Jasna is passionate about advancing the field of bioanalytical science and contributing to the development of novel and effective therapies for patients. She received a Novartis award for her excellence in the regulatory submission for Serelaxin, FDA designated breakthrough therapy for acute heart failure. In 2023, she took on a new role as a CTI Co-active coach, indicating a shift toward her passion for personal growth and people development. She says, "I love coaching because it allows me to help others discover their potential and achieve their goals." Jasna is currently taking a Certificate of Advanced Studies in Nutrition for Disease Prevention and Health at ETH Zurich. She believes that nutrition is the next frontier of medicine and wants to learn more about how it can prevent and treat various diseases. Key Competencies - Career development and leadership coaching - Storytelling as a life skill and soft skills development - Building a personal brand and making it effective Jasna speaks English and Croatian and light conversational German.